Note takings and ideas go here

• [x] Complete project process - 'Doing' section to establish case study direction
• [x] Complete personas - WeightWatcher Personas
• [x] Refine restructured content
• [ ] Focus on recipe content and homepage navigation
• [ ] What are the KPI's - need to be identified!
  • [ ] Form feedback?
  • [ ] App analytical data
  • [ ] App store reviews
  • [ ] Social posts for qualitative data
• [x] User testing/ research the menu options
• [x] Capture data on generic form
• [ ] Capture data and research on menu items and current app
• [ ] Look at recipe content layout
• [ ] Most used elements diagram/ qual/ quant bar charts for details

⭐ Ideas

Personalise homescreen (social, articles, points, recipes)

Previously cooked option / saved option on recipes